CONTENTS

    Final Round of the “LHU Market Mastery” Competition – An Intellectual and Creative Playground for Marketing Students

    On the morning of 10 June 2025, the atmosphere in Room B203 at Lac Hong University was more vibrant than ever as the Final Round of the “LHU Market Mastery” competition, organized by the Faculty of Business Administration - International Economics (FAIE), took place. This was not merely an academic competition; it was a high-caliber platform offering numerous practical benefits for Marketing students.

    Have you ever wondered why “LHU Market Mastery” is so highly regarded? Let us take a look at the values this competition brings to future Marketers!

    Enhancing Professional Knowledge & Strategic Thinking

    “LHU Market Mastery” serves as a golden opportunity for students to flexibly apply theory to practice. Instead of studying solely from textbooks, the competing teams were required to confront challenging simulated marketing scenarios. Through this process, students not only reinforced their professional knowledge but also developed strategic thinking skills, market analysis capabilities, and the ability to propose effective solutions.

    Developing Essential Soft Skills

    By participating in the competition, students had the opportunity to comprehensively practice and develop essential soft skills for their future careers:

    • Presentation skills: Clearly and coherently presenting creative marketing strategies.

    • Effective teamwork skills: Coordinating smoothly and leveraging the strengths of each member to achieve common goals.

    • Strong argumentation skills: Defending ideas, engaging in debate, and persuading the Jury Panel and the audience.

    The thorough preparation, impressive presentation abilities, and strong team spirit demonstrated by the five outstanding teams that advanced to the Final Round – LA BAN MARKETER, TRINITY PULSE, TOM SONG SUA BIEN, 2M - MASTER MARKETING, IU MOT TRUT – are the clearest evidence of these skills.

    Practical Exposure, Inspiring Creativity & Entrepreneurial Spirit

    The competition provided students with practical exposure to diverse marketing scenarios. The creative ideas and distinctive strategic approaches presented by the teams not only impressed the Jury Panel but also served as a great source of inspiration. This is an important stepping stone for young students to nurture their entrepreneurial spirit and develop professional working skills in the dynamic field of marketing.

    Congratulations to the teams that achieved high rankings at the Final Round of “LHU Market Mastery”:

    🥇 First Prize: Team La ban Marketer
    🥈 Second Prize: Team TRINITY PULSE
    🥉 Third Prize: Team TOM SONG SUA BIEN
    🎖 Consolation Prize: Team 2M – MASTER MARKETING
    🎖 Consolation Prize: Team IU MOT TRUT

    “LHU Market Mastery” concluded with resounding success, leaving behind valuable experiences and solid preparation for future Marketers. It is hoped that the competition will continue to serve as a strong driving force, encouraging Lac Hong students to develop comprehensively and confidently conquer all challenges in the field of Marketing!


      317,791       1/574